As an in-house editor, I’ve hired freelance writers myself and know how frustrating it is when a freelancer turns in sloppy copy or blows deadline after deadline. That won’t happen with me. Here’s what makes me different from a lot of freelance writers:
With 20+ years of experience, I’ve won awards from the Educational Advertising Awards, Council for Advancement and Support of Education, Jesuit Advancement Administrators, Catholic Media Association, Wisconsin Excellence in Journalism Competition and more.
I believe deadlines are sacred, and my speed and dependability mean that your projects stay on track or even finish ahead of schedule.
I ask the right questions beforehand so that your copy doesn’t just “sound pretty” — it achieves your goals and moves readers to action.
I’ll make you look good. My warm yet professional style ensures that I’ll represent your team well when interviewing sources on your behalf.
I know that even a single typo can be a credibility buster, and I pride myself on clean copy. Thanks to my attention to detail, you’ll spend less time editing and won’t have to worry about embarrassing gaffes making it into print.
My areas of expertise include:
Education: I have deep knowledge of higher education marketing, and I excel at discovering and telling compelling stories that drive student applications, boost yield, and engage alumni and donors. I’ve written about a wide variety of academic disciplines, including law, medicine, health sciences, engineering, business and the humanities. My clients have included the University of Pennsylvania, University of Houston, University of Wisconsin-Madison, Medical College of Wisconsin, Marquette University, Loyola University Chicago, Milwaukee School of Engineering, Alverno College and Beloit College, among many others. I also covered education (primarily K-12 schools) as a newspaper beat reporter in three states.
Health care: I’ve interviewed countless scientists, doctors and other health care professionals on complex subjects and know how to make those topics understandable and interesting for a lay audience. My clients have included Penn Medicine, Children’s Wisconsin/Children’s Research Institute, UW Health, Froedtert Health, Medical College of Wisconsin, University of Wisconsin-Madison’s School of Pharmacy and Loyola University Chicago’s School of Nursing. I’ve also interviewed researchers from leading universities around the nation (including Harvard, Stanford, Cornell and more) for Children’s Cancer Research Fund.
Nonprofits: I love to use my skills to help nonprofits raise awareness and funds, whether it’s by creating content for membership magazines or crafting persuasive and emotional copy to motivate donors and other key stakeholders to get behind a new campaign. My nonprofit clients have included Children’s Wisconsin Foundation, Children’s Cancer Research Fund, the Greater Milwaukee Foundation, Alverno College Office of Advancement, the Medical College of Wisconsin Office of Institutional Advancement and the Unitarian Universalist Association. I also helped lead a grassroots referendum committee that secured $124.4M in funding for my local public schools.
Learn more about my services.